F.A.Q.
Here are some common questions about s.cubedstudios.
Web Design
How much does a new website cost?
There’s not one single answer to this question. A website design is quoted based on the needs of each individual project. Every website is unique and requires different components; we design and develop custom websites specifically for your small business. We’ll ask a lot of questions, assess your needs, and give you a quote based on that assessment. Most of our sites run in the N120,000 – N350,000 range, but can be more or less depending on needs. This cost is separate from hosting and domain name purchase fees.
How long will it take to get a new website?
On average, we shoot for a 6 to 8 week turnaround, but the pace of any project is set by each client. How much input you can provide during the initial stages, your availability with feedback, how soon the content is ready – all this affects the speed of completion. The functionality needs may also play a role – more complex sites will take more time to develop.
Do you only create WordPress websites?
Yes. WordPress is a great content management system that now powers more than 30% of the web. Its huge market share is due to it’s flexibility and ease of use. Don’t worry, we’ll teach you how to manage it and help you along the way.
How does the payment process work?
The project starts with a 70% deposit. After design sign off and before we move into programming, we collect 15%. Once we have completed and fulfilled our scope, the final 15% is collected and your website is then scheduled for launch.
Will I be able to update the site myself when it's finished?
Yes! We love it when our clients take control of their website and learn to manage it on their own. We’ll provide you with a set of comprehensive video tutorials to help you learn your way around, as well provide you with a training session to help get you on your way.
Will you maintain my site for me?
We can! We provide on-going support for many of our clients. Checkout our support packages
Will my website be mobile-friendly?
Absolutely! Having a mobile-friendly website is more important than ever! We work hard to ensure your website looks great on a variety of devices.
How much input do I have in the process?
A lot! Your input and feedback is crucial to this process. We’ll start with a lot of questions about your needs, your likes, your wants and work with you to develop just the right look and functionality.
Who writes the content for the site?
Usually that is you. You are the expert on your business, so it’s usually best if it comes from you. If you need help, we have a copywriter on our team who can help clean up or write original content for you at an additional cost.
Where should my website be hosted?
Hosting is super important! When it comes to hosting, you get what you pay for. We’ve developed a list of _______ to help you find the right host at the right price.
I'm on a strict budget. Do you have any low cost options?
A custom website can be a big investment and not all small businesses have the budget for you. We offer a budget package which will help get you online with a nice looking website fast.
What if I need help on my site down the road?
We are only an email away! We’re here to help you as much or as little as you need, and we won’t disappear once the site is launched. We’ve been doing this for 15 years, so we aren’t going anywhere anytime soon. 🙂
Can I See My Website While It's In Progress?
Absolutely! In fact, we encourage it. We build your website on our development server, and provide you with a username and password so that you can log in and monitor the progress of your site. During this phase, we encourage your feedback if something isn’t quite the way you envisioned it or if you’ve changed your mind. Once your site is ready and you have provided your approval, we release it live on your server and submit your URL to the major search engines.
What if I need help on my site down the road?
We are only an email away! We’re here to help you as much or as little as you need, and we won’t disappear once the site is launched. We’ve been doing this for 15 years, so we aren’t going anywhere anytime soon. 🙂
Can you help me update my existing website that another web firm built?
No. We only support websites that we have fully built. We have this policy so that we can 100% stand behind everything that we craft. There are issues of liability of multiple programmers touching the same code over time.
Search Engine Optimisation
What does SEO stand for?
SEO stands for search engine optimization. SEO is an industry that was created out of necessity, and was really made popular as a result of Google’s search engine although people were doing SEO long before Google. In this context a search engine can mean anything from Google, Yahoo, Bing or even other search engines such as Amazon search or even Facebook search. The majority of the time the search engine we refer to is Google.
How do you do SEO?
There are two main aspects of SEO: on-page SEO and off-page SEO.
On-page SEO is the practice of optimizing elements on your website for search engines. This includes but isn’t limited to content on your websites, images on your website, blogs, and HTML. On-page SEO encompasses many different disciplines such as website speed, blogging, content, user experience and so much more. Any area of your website that Google “sees” is subject to on-page optimization.
Off-page SEO is the practice of optimizing elements off of your website for search engines. Probably the biggest example of off-page SEO are backlinks, however there are lots of other elements such as social media, external blogs and many other factors that might come into play.
When we “do” SEO on a website, we simply improve the on-page and off-page factors of your website so that Google will see your website in a more favourable position.
What is SERP?
SERP is an acronym that stands for “search engine results page.” Essentially this means any list of Google (or Bing) results that displays a list of websites.
What is Blackhat SEO?
Blackhat SEO or sometimes referred to as “web spam” is the practice of using tactics outside of Google’s Webmaster Guidelines. Much like email spam violates a number of laws by sending unwanted emails to people, Blackhat SEO’s will place thousands of shoddy links on 3rd party websites, hide keywords within your website and other methods to make Google think you are more authoritative than you actually are.
How long does SEO take?
Within a few days of doing SEO you might see some initial results. Maybe you will rank on Google for some very obscure keywords. After a month, you will see even more and a few months after that even more.
How much does SEO cost?
The cost of SEO comes down to two main factors:
- The industry you would like to compete in
- The size and quality of your website.
There also may be a number of other factors into consideration as well such as previous SEO done to your website. There are times when other SEO companies did some good work to help us, and other times when other SEO companies did so much bad work, we are going to have to spend time and money to remove that work.
At most SEO agencies the cost is generally broken down into a down payment and a monthly retainer. The down payment is generally more expensive because it is the most laborious part. The monthly retainer is put into place because work must be done on the website on a consistent basis to remain competitive in your industry.
My competitor is using Blackhat, what should I do?
This happens in every niche in every city in the world. There will always be competitors that are only here for the fast / quick buck and don’t care if their website gets penalized. Sadly, some of them are uninformed and don’t realize the type of SEO they are doing will result in a penalty.
There are some options, our primary recommendation is to ignore them. Google tends to sort these things out and will handle them appropriately.
Why do my Google rankings fluctuate?
While it may seem as though Google rankings are fluctuating, it may be that you are the one that is doing the fluctuating. What do we mean by this? Well, for the last few years, Google has been working towards “personalized search results” meaning they try to tailor the results to your liking, rather than showing the same results to everyone.
In addition to personalized search results, there are many other factors at play. If you Google “best web design company Delray Beach” you may get a completely different listing than someone who searches for that exact phrase in another location. Google takes many different factors into account including: your past search history, who you are, what account you are logged in under, your location, your browser history, and many more.
This is one of the reasons why your rankings are fluctuating. Also remember, there are normally 10 results on every SERP (search engine results page). That means there are 10 people fighting for that #1 position. In many cases each website has a dedicated SEO company fighting just as hard as you are, so your rankings might be fluctuating because your competitors might be influencing the SERPs pushing your website up, or down.
How do you find the right keywords to rank for?
There are two schools of thought on this matter. The first one is a very tactical approach that involves utilizing a number of tools to help identify the most important keywords to rank for. This will produce a list of keywords that not only are relevant to your industry but are searched enough times by potential customers on Google. This is the more popular method used in eCommerce, service industries and local SEO ranking.
The second method takes a more theoretical angle. Instead of choosing exact keywords to rank for, you come up with a list of topics, categories and industries you want to rank for. So instead of you choosing what to rank for, you let Google choose for you. This is more useful in blogging type websites. We use a number of tools to help find the best keywords to rank for. The main tool that most people use is Google’s own “keyword planner.” This tool will not only tell you which keywords have the most search volume, but which ones are the most difficult.
Should I start SEO before or after my website is built?
We highly recommend that SEO is implemented during the creation of your website. It is much easier to build SEO into your website during the creation phase than to build it in after the fact.
Should I optimize my domain name to include keywords?
Your primary domain should not include a keyword just for the sake of keyword optimization that can actually hurt your SEO.
What is the difference between organic and paid results
How do I know when I am using the right number of key words on a page.
There’s no keyword density you should be aiming for — in fact, using a keyword too many times can result in penalization due to “keyword stuffing.” Just keep the reader in mind, and only use keywords when you need to. You’ll find enough natural opportunities to include keywords that you won’t even have to worry about reaching an arbitrary number.
Do I need to know how to code to do SEO myself?
You do not need to know how to code for every element of search optimization. There are some more advanced SEO tactics that you will need a basic understanding of code for, but it isn’t necessary for every part.
What Is the difference between indexed and crawling?
When search engines look through the content on your website, they are crawling your site. As they crawl your site, they index content that will appear in the search engine. However, an important thing to remember is that not all content is indexed. Search engines pick what content they will and won’t index as they go through the crawling process.
Should I hire someone to do my SEO?
Hiring someone internally or externally to do your SEO can be helpful, but it can also be dangerous if that person doesn’t actually know the modern rules of SEO.
What is the good goal to set for your SEO?
There are a few different factors that will determine how quickly (or slowly) results will come. This list includes, but isn’t limited to:
- How much content you create?
- The quality of the content
- How the content resonates with your audience
- If you’re a big or small site with strong or weak domain authority
A large site could possibly see results in a couple of days if a search engine is crawling their site regularly. Smaller sites will most likely take longer because they get crawled less frequently. Wait at least a week, but probably closer to a month, before you consider changing your SEO strategy — a bit longer if you’re brand new to SEO.
What is the difference between internal and inbound links?
Internal links are links on a page on your site that go to another page on your site. Inbound links are other websites that link to your content. Both are valuable for SEO.
Social Media Management
How does Social Media Management work?
You know you need to use social media to market your business. You know it takes time to write posts, create graphics, create a content strategy, sync the strategy with your products and services, answer questions and comments, etc. You have tried to post consistently, but it takes too much time. You realize social media is a full-time job.
You hire s.cubedstudios. To do all the above. We write all your posts, create graphics, create a content strategy, sync the strategy to include your products and services, answer questions and comments, posting consistently on your desired platform, because social media is our job. You have hired s.cubedstudios so you can focus on running your business. This is how Social Media Management works when you hire s.cubedstudios.
As a Social Media Manager, are you posting for me?
Yes. Social Media Management is like a ghost service. s.cubedstudios will be posting on your social media profiles, under your handles, as YOU. The only way someone knows it is us posting and not you is if you tell them.
What platforms do you manage?
Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, for now.
Do you respond to comments?
Yes! s.cubedstudios will respond to questions and comments. Whether it’s liking a comment, or thanking someone for sharing, it’s all a part of customer service via social.
I don’t have time to use social. Do I still have to login and post?
No. Our clients, rarely, if ever, go in and post once they become a client. Social Media Management services are designed so that we take over your social media accounts, and you can get back to doing what you do best, running your business. Of course, you can go in and post if you want to.
How often will you post on social media?
There are different packages available, each with a different minimum posting schedule. The reason being, some people just need their profiles to look active, and some people want to strategically increase their following and sell some stuff. The level of posting is different for each objective.
How will I know if what you are doing is working?
You will know it is working by the objectives that you set, as part of your reasons for hiring us. For example, if you want to keep up a consistent presence on social media, you’ll be able to see your profiles look consistent. If you want to sell specific products and services, you will know it’s working by the increase in phones calls, inquiries, and sales (conversions).
Why is an agency better than hiring someone in-house?
Let the professionals handle it. The primary benefit to having an agency manage your social media campaign is experience. By focusing specifically on social media, agencies have the ability to stay up-to-date on current changes and know all of the ins and outs of the various intricacies of social media. At s.cubedstudios, we also have contacts at many of the social platforms and are kept abreast of any changes that may occur so we may plan accordingly.
If people ask questions, do you go in and answer them?
Yes! The customer service part of social media is critical. We can’t leave your adoring fans hanging!
How can you know about our business if you don’t work for us?
All of our clients are asked to fill out a survey, which outlines much of the typical information we need to get started. As we deepen our relationship, we’ll become an extension of your team and we pride ourselves on learning as much as possible about the inner workings of your company. We stay up-to-date on new promotions and information via the client and monitor any online activity directed at or about the company so the social media sites will always be correct and current.
What makes s.cubedstudios Social Media Management different?
We pride ourselves on our knowledge of the social networks and keeping up with their ever-changing layouts, rules, engagement tactics, and more. We rely on our marketing experience to deliver fresh engagements that truly connect with fans.
Payment
How much do I have to pay to get started?
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Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
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What is the 3% under allowance policy?
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Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
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How do I go about making payment?
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Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
Duis tincidunt mi at quam condimentum lobortis.
How do I go about making payment?
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Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
Duis tincidunt mi at quam condimentum lobortis.
How do I go about making payment?
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Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
Duis tincidunt mi at quam condimentum lobortis.
How do I go about making payment?
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Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
Duis tincidunt mi at quam condimentum lobortis.
How do I go about making payment?
Maecenas eu placerat ante. Fusce ut neque justo, et aliquet enim. In hac habitasse platea dictumst. Nullam commodo neque erat, vitae facilisis erat. Cras at mauris ut tortor vestibulum fringilla vel sed metus. Donec interdum purus a justo feugiat rutrum. Sed ac neque ut neque dictum accumsan. Cras lacinia rutrum risus, id viverra metus dictum sit amet.
Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
Duis tincidunt mi at quam condimentum lobortis.
How do I go about making payment?
Maecenas eu placerat ante. Fusce ut neque justo, et aliquet enim. In hac habitasse platea dictumst. Nullam commodo neque erat, vitae facilisis erat. Cras at mauris ut tortor vestibulum fringilla vel sed metus. Donec interdum purus a justo feugiat rutrum. Sed ac neque ut neque dictum accumsan. Cras lacinia rutrum risus, id viverra metus dictum sit amet.
Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
Duis tincidunt mi at quam condimentum lobortis.
How do I go about making payment?
Maecenas eu placerat ante. Fusce ut neque justo, et aliquet enim. In hac habitasse platea dictumst. Nullam commodo neque erat, vitae facilisis erat. Cras at mauris ut tortor vestibulum fringilla vel sed metus. Donec interdum purus a justo feugiat rutrum. Sed ac neque ut neque dictum accumsan. Cras lacinia rutrum risus, id viverra metus dictum sit amet.
Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
Duis tincidunt mi at quam condimentum lobortis.
How do I go about making payment?
Maecenas eu placerat ante. Fusce ut neque justo, et aliquet enim. In hac habitasse platea dictumst. Nullam commodo neque erat, vitae facilisis erat. Cras at mauris ut tortor vestibulum fringilla vel sed metus. Donec interdum purus a justo feugiat rutrum. Sed ac neque ut neque dictum accumsan. Cras lacinia rutrum risus, id viverra metus dictum sit amet.
Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
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Returns
If I don't like my shirts, can I return them?
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Fusce venenatis, urna eget cursus placerat, dui nisl fringilla purus, nec tincidunt sapien justo ut nisl. Curabitur lobortis semper neque et varius. Etiam eget lectus risus, a varius orci. Nam placerat mauris at dolor imperdiet at aliquet lectus ultricies.
Duis tincidunt mi at quam condimentum lobortis.